NOIDA BASED COMPANY ORKUS ENTERS INTO ELECTRIC FANS RANGE

With India being a tropical country, fans are a must have for every home. Even though air conditioners and coolers have become a preferred source of maintaining a comfortable temperature, the age old reliable and affordable friend, the fan, remains well in fashion. The electric fan industry is well-established in the country and has grown significantly over the years. Large number of players in both, organized and unorganized market, has helped the fan industry to come a long way.

South India has the biggest market with 38% share of the total market. Electric Fans are the largest home comfort appliance category with USD 1 billion sales. Electric fans are classified into different sub-categories – ceiling, table, pedestal, wall & exhaust fans. Ceiling fans holds maximum share among all fan categories. Innovations in product aesthetics and energy saving technology are creating a demand for premium fans. Keep Reading